Microsoft fired the first big salvo to gain control of the digital home in Hong Kong with the launch last week of the Chinese and English versions of its Windows XP Media Centre Edition 2005.
This edition of the software giant's desktop operating system was designed to help consumers transform their personal computer into a digital entertainment hub for their homes, where Windows would manage all their games, video, digital photos and online services.
Adam Anger, director of Microsoft Hong Kong's business and marketing organisation, said: 'More people are using their PCs in a completely new way because of Hong Kong's high broadband penetration.'
He said Hong Kong, with an estimated 60.9 per cent household broadband penetration rate, was one of the first 20 geographical markets worldwide where Microsoft and a select group of hardware and services partners were unveiling their vision for the digital home.
