ERICSSON, THE GIANT telecommunications equipment and services provider headquartered in Stockholm, Sweden, is on a talent hunt for senior engineers to assist in its expansion on the mainland. As a provider of telecom equipment and related services for mobile and fixed network operators around the globe, the company has more than 1,000 networks in 140 countries using its equipment. As many as 40 per cent of all mobile calls are made through its systems, twice that of any other systems provider in the sector, according to the company. Joyce Ma, company vice-president for human resources and organisation, Greater China, said Ericsson was one of just a handful of firms worldwide that could offer end-to-end solutions for all major mobile communication standards. The company's corporate philosophy is one of continuing to be a key driver for communications across the globe, she said. 'We want to provide end-to-end solutions as a communication enabler. 'That's our stated mission and the vision set by the company, whether it's in wireless, wire lines, data, IP enterprises and services, technology licensing or mobile phones.' To help Ericsson prosper in the vast communications market which the mainland represents, the company requires experienced senior engineers with IP, WCDMA, service layer and service integration experience, preferably with at least five years' experience. Candidates who want to get their CVs noticed at Ericsson must show a track record of competency and professionalism along with an ability to listen to customers and their needs. 'We also need team players ... the kind of people with real respect for others and who really respect their jobs and behave professionally,' Ms Ma said. 'We need collaborative individuals who can work effectively in a teamwork environment.' One of the company's core principles is diversity. 'With the many markets and countries we operate in, respect for religions, cultures and individuals is important,' Ms Ma said. 'We want people on our team who can enjoy such an environment, and value the synergy that is formed in such an atmosphere.' Ericsson, with its Swedish origins dating back to 1876, invests heavily in research and development and actively promotes open standards and systems. It is committed to technological leadership and has one of the sector's most comprehensive intellectual property portfolios. At the moment it has about 20,000 granted patents with more awaiting approval with various patent authorities. The workplace allows room for employees to flourish and for their creative talents to shine. 'When we ask our employees, they tell us Ericsson is a good company where there is respect, trust and space for people to grow,' Ms Ma said. 'We have tolerance for innocent mistakes. If you aren't doing anything, you will not make any mistakes.' The company wants its employees to show spirit and tenacity on the job, with perseverance also listed as a core value. 'We see perseverance as a critical element,' Ms Ma said. 'You don't give in easily in the face of difficulties but continue whatever the adversity - and win out in the end.' Such an attitude was vital in the highly competitive telecommunications sector, with technology constantly shifting to meet the demands of consumers and business, she said. Corporate dictum ensures that all employees are constantly asked to challenge themselves, the firm's costs, its operational model and the many ways in which it conducts business. Company president Carl-Henric Svanberg has frequently told executives: 'What brought us here will not keep us here.' Ericsson prides itself on providing remuneration at up-to-market levels. 'It has various 'career ladders' along both technical and managerial tracks, allowing room in the organisation for promotion and advancement. Education and training are high priorities to keep the firm's employees prepared for advancing technological challenges. 'Ericsson's people see themselves as working for a highly successful, leading technological company with a very good market share,' Ms Ma said. The future looks bright for the company, which is committed to providing network equipment and services, and to generating revenue. Through its joint venture Sony Ericsson Mobile Communications, the company offers a range of mobile devices, including those supporting multimedia applications and other personal communication services. The company is also involved in providing special applications within defence systems, enterprise, cable, mobile platforms and power modules. Job requirements Demonstrated ability to help the company maintain its position as a driver in the global telecommunications and telecommunications services sector. A high degree of professionalism and competency and a proven ability to listen to customers and their continuing marketplace needs. Respect for the diversity represented by the various cultures, religions, and people in countries where Ericsson operates. The ability to collaborate in an atmosphere in which teamwork is emphasised and valued. Perseverance in the face of adversity and adaptability in dealing with a quickly changing business environment.