APT Satellite has joined forces with US-based satellite service provider Intelsat to bid for the satellite television transmission rights for the Beijing Olympic Games in 2008.
The Hong Kong-listed but China-based satellite service provider yesterday said it had signed a strategic co-operation agreement to work together with its US partner. The companies will sell each other satellite capacity in their base markets to boost revenues.
'The co-operation extends our coverage to European and North American countries which gives APT a global footprint,' said vice-president Brian Lo.
Mr Lo said the alliance would also explore new business opportunities such as digital satellite broadcasting and the uplink service of satellite television channels.
'With the help of Intelsat's coverage, we have an advantage to handle satellite transmissions for the Olympic Games, as we have global coverage,' Mr Lo said.
'We will bid for the transmission rights.'