Online travel agent Zuji clicks with technology-savvy travellers
The growth of online travel agent Zuji is proving wrong the doubters who said it could never challenge traditional bricks and mortar operators.
Its rapid growth, with business up 130 per cent in dollar sales volume on last year, has been helped by a drive by suppliers and low-cost carriers coming on to the online market, said Scott Blume, chief executive of Zuji, a joint venture of 15 airlines in Asia-Pacific and online travel player Travelocity.
He is delighted with the impact of budget airlines which utilise internet bookings.
'We're thrilled, even with those who offer direct bookings. People go online because that's the only place to get competitive content and then they see how easy it is.'
This drives traffic to Zuji's site, he added. 'Once online, they look around for options and even if they are not coming to us for the air ticket, they come to us for hotels and cruises.'
Zuji's revenue structure varies across its six markets. In Hong Kong, it's a mix of service fee mark-up and commission from hotels. Singapore is primarily service fee and net market margin business, while South Korea is both, said Mr Blume, who is in town this week to introduce Sean Seah, the new country manager for Zuji Hong Kong.