TVB has renewed its battle for an hour's exemption from a broadcasting requirement so it can show the end of the Academy Awards, with Ang Lee hotly tipped to be the first Chinese director to win an Oscar. TVB Pearl is planning to broadcast the ceremony live from 8am on March 6. But a licensing requirement to run educational TV (ETV) programmes means Pearl must cut the show at noon, when the big awards are handed out, and possibly the moment Lee grabs an Oscar for his Brokeback Mountain. The Broadcasting Authority maintains that broadcasting the Oscars live is not in the public interest. 'We have sent six letters and have been rejected three times since July last year,' said Cecilia Tan Sui-cheng, TVB's assistant controller of programming. TVB said keeping the last hour of the live broadcast was particularly important this year. Ms Tan said Lee's recognition by Hollywood was unprecedented. 'It will be a glorious moment for Chinese people throughout the world,' she said. 'We are a broadcaster and have to serve the biggest viewing public, but are ETV programmes the most viewed?' Lee's movie about two gay cowboys has earned him eight nominations at the Oscars, including best picture and best director. TVB said Chinese interest in the Oscars would boost viewership. In 2001, when Crouching Tiger, Hidden Dragon hit the awards, the station claimed no one was tuned into the other English channel. The rerun also dominated. The incident has also sparked a call for a review of the Broadcasting Ordinance, which requires terrestrial channels to broadcast ETV, even though ETV programmes can be viewed on the internet and on VCDs distributed to schools.