The Heatherette brand may not be well known but many will recognise its most famous creation: the black 'Carrie' T-shirt Sarah Jessica Parker wore in the Sex and the City worldwide ad campaign. Since then, the New York-based label has expanded to include a range of young, fun and girly clothes - think rainbow prints, unicorns and crystal embellishments - modelled by the ultimate girly icon, Paris Hilton. The brand makes its local debut this season with a collection that has a touch of biker chic. Expect to find bomber jackets, skinny jeans and bright plaids that will appeal to any woman's wild side. Pop stars Britney Spears and Jessica Simpson are fans, as are rockers Gwen Stefani and Kelly Osbourne. Prices for individual pieces range from HK$290 to HK$1,390. Heatherette is available at Seibu in Pacific Place, Admiralty, tel: 2877 3627.