Pollution? What pollution?
While Chief Executive Donald Tsang Yam-kuen ostensibly set out to discuss measures to improve Hong Kong's air quality on Monday, he ended up defending the quality of our air.
Instead of helping to provide a solution, Mr Tsang ended up making himself very much part of the problem in his speech at the Business for Clean Air conference.
True, he did say that 'our air quality is not acceptable'. But considering what else he said, the conclusion is inescapable that Mr Tsang considers our air quality to be extremely good indeed.
He went out of his way to ridicule the idea that our air quality is poor, saying it 'is not as pristine pure' as it is at the north and south poles. But, he concluded: 'We have the most environmentally friendly place for people, for executives, for Hong Kong people, to live.'
Is this a plea for action or inaction? If Mr Tsang really wanted the business community to cut pollution, he was totally unconvincing. His was an argument for complacency, not change. His was a call for business as usual.
He pooh-poohed 'dramatic media reports' about people at big companies 'fleeing Hong Kong's nasty air for cleaner cities', and displayed no sense of urgency about the need to take action.