MSc in Marketing, The Chinese University of Hong Kong
Teaches fundamental as well as new marketing concepts, enhances candidates' ability in analysing current marketing issues, develops candidates' marketing skills in doing business in Asia, especially in China. Courses include market research, organisational marketing, buyer behaviour, strategic marketing, service marketing, current issues in marketing, internet marketing, elective courses and marketing in China elective courses. Requirements Bachelor's degree at least 2nd Class Honours, or an average grade of not lower than 'B' or candidates with relevant recognised professional qualifications equivalent to a bachelor's degree if they have relevant work experience. An interview, transcripts, GMAT results and letters of recommendation are compulsory. In exceptional cases, applicants with over seven years' management experience and currently holding a senior management position in a recognised organisation may be exempted from the GMAT requirement. English Language Proficiency assessment. Cost HK$95,000 in total. Aid Non-means tested loan scheme and CEF for China Marketing and Strategic Marketing courses, reimbursable to a maximum of HK$10,000. Enrolment deadline March 15, 2007
Master of Science - Marketing, Hartford Institute, Britain
Concepts and techniques of marketing and marketing management in consumer, industrial, financial, service, profit and not-for-profit organisations are taught. This programme aims to improve the students' marketing career and academic abilities. Requirements Practical experience essential. British honour's degree (or its overseas equivalent) or an acceptable professional qualification; or the University of Leicester's Diploma in Management may be allowed. Two references, from former university lecturers or current employer. For non-graduates with professional qualifications, one reference should originate from training received at post-secondary level. Cost #6,930 (HK$104,000, subject to revision). Aid Non-means tested loan scheme. Enrolment deadline June 30, 2007
MA in Marketing and Management, University of Bradford, UK
Programme combines management and marketing knowledge with taught modules and a dissertation. Focuses on the concept and role of marketing, marketing functions, communication and international business and marketing. Management courses are total quality management, human resources management and strategic management. Marketing courses include strategic marketing and marketing communications. Requirements Bachelor's degree plus some managerial working experience. Other tertiary qualifications may be accepted for entry to the MA on a case-to-case basis. Cost HK$79,800. Aid Continuing education fund (CEF) and non-means tested loan scheme. Enrolment deadline January 15 for January 2007 intake