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Divia Harilela

Contributing writer for Style by SCMP, specialising in fashion, beauty and lifestyle


Deener Denim

Who? Launched  last year, this  hip denim brand is the brainchild of  Israeli-born  Yanuk jeans founder, Ya-el Torbati.

The look: Deener is a new   take on classic denim, with an emphasis on details. The fabric is sourced from Italian and Japanese mills and each pair is made in Los Angeles. The company says it has opted for a soft denim for a more comfortable fit, and the treatments and washes are  natural and raw  to give the line an edgier look. What sets the brand apart are the up-to-date, trendier styles each season, including a  range of denim jackets, vests, jumpsuits, shorts and skirts. Deener is about fit and fashion.

Must haves: The Sloucher boyfriend jean (HK$1,750) and the High-waist Cigarette (HK$1,850).

Who wears it? Lindsay Lohan, Nicole Richie and Scarlett Johansson.

Where can I get it? The jeans are available from  Saturday,  and other merchandise will arrive  in the coming months.  Indigo, G/F, 32A Staunton Street, Soho, tel: 2147 3000

Alexander Wang

Who?  The 22-year-old  was brought into the fashion limelight by  socialite Victoria Traina.  Based in New York,  Wang launched his eponymous line in 2004, initially  featuring modern cashmere knits.  His first full ready-to-wear line, for spring,  earned

rave reviews.

The look: The collection has a wide appeal, with clothing  you'd imagine young and cool girls  wearing. Inspired by the Californian surfer, rock'n'roll chick and French tomboy, expect a playful and

casual silhouette - T-shirt dresses, jumpsuits, tanks and shorts - in  luxurious fabrics, including metal-infused cotton linen, voile tissue cashmere and silk embossed crepe.

Must-haves: The halter onesie (HK$5,200) and sheer pinstripe

shirt (HK$2,200).

Who wears it? Rachel Bilson, Mandy Moore and Mischa Barton.

Where can I get it? Harvey Nichols, the Landmark, Central, tel: 3695 3388

Christopher Kane

Who? He only recently graduated from London's Central Saint Martin's but 24-year-old Christopher Kane has already

been granted a private audience with Anna Wintour and was handpicked by Donatella Versace as a consultant. The Scottish designer's clothes have  featured in Vogue and Harper's Bazaar,  and his one-off collection for TopShop  this year sold out in hours.

The look: Kane describes his woman as 'fierce yet feminine, predatory yet poised', so expect sexually charged clothes with a dash of S&M.  The spring collection hints at early Gianni Versace - 80s excess, eye-popping neon colours   featuring bondage-style stretch elastic and lace mini-dresses decorated with Swarovski crystals. Some skirts are transparent,  while sleeves have lace trims or ruffles.  It's the best of  Herve Leger and Alaia rolled into one.

Must-haves: Any of the neon elastic mini dresses.

Who wears it? French Vogue editor Carine Roitfeld.

Where can I get it? At the newly expanded Joyce Boutique, which opens tomorrow at Queen's Road Central, tel: 2810 1120.

Alice Ritter

Who? French-born designer Alice Ritter  started out in fashion by making one-of-a-kind pieces for a Brooklyn boutique. The  garments sold out immediately. Since her ready-to-wear label was launched in 2005, she has been featured  in Vogue and Elle, recruited by UPS for  its emerging talents collection, and is tagged as fashion's latest rising star.

The look: Ritter describes her style as 'feminine, romantic and bold'. The pieces  are best  described as couture made  for everyday practicality.   Her simple dresses (including a bib-front white and black satin number) are best-sellers. Other standouts include a two-tiered A-line skirt with gathers at the waist, polka dot mini skirts and cropped-sleeve jackets.

Must-haves: Any of her dresses.

Who wears it? Mandy Moore.

Where can I get it?  Lane  Crawford, IFC Mall, Central,  tel: 2118 3388

Devastee

Who?  Francois Alary and Ophelie Klere launched Devastee in Paris  in 2003. Alary is the creative half  of the duo, while  Klere makes the garments.  Their first collection  was shown at the Hyeres Festival   and by their third, the press was hooked on their dark,  creative approach to fashion.

The look: Devastee pushes humour to its morbid limits: their silk printed tees featuring Alary's macabre drawings and  slogans such as:  'I love to die' aren't for the faint-hearted. The spring collection, which is inspired by the late playwright Sarah Kane,   includes hip, square-necked and tank dresses and a button-down grey shirt with rolled- up sleeves and asymmetrical  pocket detailing.

Must-haves: The  'I love to die'  T-shirt (HK$950).

Who wears it?  Pete Doherty of  Baby Shambles.

Where can I get it?  Lane Crawford, Pacific Place, Admiralty, tel: 2118 3668

Ronald Pineau

Who? Half-American, half-French, accessories designer and DJ Ronald Pineau  decided to venture into fashion two years ago and launched his own accessories collection inspired by his love  of music.

The look: Made in France, this line features belts, bracelets, ties and necklaces all made with raw and natural leathers. The style is inspired by  the punk-rock and new-romantic movements of  the late 70s and early 80s.  A combination of Chrome Hearts's biker cool and Dior Homme's fashion edge,  the pieces are made from leather or pony hide, and  are embellished with diamond engraved nail bits or cabochons, old metallic studs, black rhinestones, mink fur inserts or pendants in vintage silver and bronze for a decidedly cool rocker look. Everything is handmade so there are limited quantities

of each style.

Must-haves: The signature black leather belt with skull and antique key pendants (HK$3,295).

Where can I get it? Maria Luisa, the Lee Gardens, Causeway Bay, tel: 2907 2028

SURevolution

Who? Accessories label SURevolution is the product of writer and stylist Marcella Echavarria, a former consultant to Unesco, with  a passion for  preserving the world's heritage through materials and techniques (handbags and accessories). She runs SURevolution  with creative director Dina Rothstein.

The look: Eco-awareness is a hot topic in the fashion world and SURevolution does its bit by helping small businesses set  up sustainable economies. Its handmade goods are sourced from  Colombia, Bolivia, Ecuador, Peru, and India, giving them an  ethnic flavour. Each product comes with  a story - including its history,  where it comes from, and who made it - but these handicrafts have a luxurious edge and are made from materials  such as croc. Think of them as artisan-made products for the luxe customer.

Must-have: Patchwork croc tote in yellow (HK$17,500).

Where  can I get it? On Pedder, Wheelock House, Central, tel: 2118 2489



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