Luxury brand celebrates happy year with a set of watches full of diamonds It is indeed a happy year for the manufacturers of the famous Happy Diamond and Happy Sport collections. Chopard impressed with quantity and quality at BaselWorld this year, showcasing hundreds of novelties that speak of the brand's reputation for aesthetics and craftsmanship. 'Chopard is greatly increasing its manufacturing capacity,' said Roland Buser, managing director of Chopard in Hong Kong. He said that due to large groups monopolising manufacturers in the supply chain, the luxury watch and jewellery brand had been turning to internal manufacturing, and had gradually taken over its distribution over the past decade. 'We have produced over 350 new models this year, and we had the biggest individual booth in BaselWorld - which I believe speaks of our positioning in the industry,' Mr Buser said. The novelties are roughly split between watch and jewellery products, and the new watches are distributed quite evenly among Chopard's four main product lines - Happy Sport, Happy Diamond, L.U.C and Mille Miglia. The ladies watches are particularly flush with diamonds this year, and among the more notable ones are the Jewellery Watch and Xtravaganza Watch. The Jewellery Watch is a diamond-studded timepiece meant to dazzle, and dazzle it does. The white gold watch is created with 21.48 carats of diamonds, with 2.70 carats set on the round dial, and the rest set on the white gold bracelet in the form of 80 square-cut diamonds and 290 round diamonds. Those looking for an evening watch that is slightly more conservative on the diamond count may opt for the Xtravaganza Watch instead. The classic white gold timepiece comes with a white satin strap with a gem-set dial, bezel and buckle, studded with 4.19 carats of diamonds. The bezel is particularly eye-catching, paved with a double row of diamonds and twisted in a double-elliptical shape that sets off the entirely diamond-pave dial. The Happy Sport Chrono Mark II Baguette presents a more casual option for the diamond enthusiast. The bezel is set with 40 baguette diamonds on a white gold case, with another diamond on its crown. As if 41 diamonds are not enough, five more loose diamonds slide around on the mother-of-pearl dial for a bit of extra sparkle. The chronograph functions include second, minute and hour counters on the dial, and the watch comes with a black crocodile strap and a white gold buckle. The men's watches, on the other hand, seem to be all about the chronograph. L.U.C, known for its high-end, technical watches, has finally released its L.U.C Chrono One Flyback, two years after its pre-series presentation. Designed, developed and produced in-house by the Chopard Manufacture, the watch contains an integrated chronograph movement that comprises a flyback function. The technical timepiece also has three patents pending for its added enhancements - a reset function that ensures optimal return of the chronograph counter hands, a small seconds reset function that is combined with a movement stop feature for increased precision in time setting, and a self-winding mechanism that winds in both direction that includes a unidirectional gear device. The timepiece comes in 18-carat white or rose gold with a black or brown alligator leather strap fitted with a gold clasp. Also available is a bezel set with 2.49 carats of baguette-cut diamonds. Mille Miglia, true to form, has produced a trendy, sporty version in DLC blackened steel. The scratch-resistant Mille Miglia GT XL Chrono Speed Black is also water-resistant to 100 metres and comes in a black case, a black dial with black superluminova-coated hands, facilitating time-telling in the dark, and a black rubber strap reminiscent of the 1960s Dunlop racing tyre-tread motif. The second, minute and hour chronograph counters are displayed at 9o'clock, 12o'clock and 6o'clock respectively, and the date is magnified at 3o'clock with a built-in lens.