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Why you can trust SCMP

Should the slimming sector be more tightly controlled?

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People, especially women, care a lot about their appearance.

A lot of young women, in order to look good, try hard to stay slim.

Therefore, demand is strong for slimming programmes and there are a lot of companies in the market.

In order to attract more young women to buy their products, these firms advertise on television, the internet and in newspapers and magazines.

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You see these adverts all over town. They are large and eye-catching, and often make exaggerated claims about what their products can achieve.

For example, some companies imply that their product will quickly make people slim. They give the impression that people can achieve this without doing any exercise.

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