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Swimmer swears by mooncakes, but in the Games canteen they prove to be a hard sell

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World-record-breaking Paralympian Enhamed Enhamed now swears by them and Chinese across the world eat them by the gift-wrapped box load - but mooncakes proved hard to swallow at the Olympic Village during the Mid-Autumn Festival.

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The Spanish 50-metre freestyle S11 swimmer delighted the host Paralympics nation yesterday when he said his gold medal-winning performance in the Water Cube was down to his pre-race consumption of the traditional pastry.

'I had a chance to eat mooncakes after lunch, and perhaps they do bring good luck because precisely what you need to win this event is good luck,' the swimmer said after his win.

The endorsement was welcomed by millions of Chinese who took advantage of the extended festival to travel - with cake boxes under arm - to be with loved ones for the annual family reunion that ends tonight.

The central government made the festival a three-day national holiday for the first time this year.

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But during dinnertime last night at the Olympic Village's vast canteen, product placement was to blame for the lack of interest in the treat among the 4,000-plus diners.

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