Beer, bubbles, banter, bling and Boks in lead-up to the Sevens

Hong Kong has its own unique acronyms, like FILTH: Failed In London, Try Hong Kong, which even inspired a book title. Being hit in the face with colonialism like a wet cravat in the early 1990s as a Hong Kong newbie inspired SNOB: Serious Nobodies Outside Britain. Not to forget the acronym that became a hit around Sars time, WANCHAI: Wife Away, No Children, Having Affairs Incessantly.

One of the new pre-Sevens rugby functions this year that's for women only brought to mind another Hong Kong-centric acronym, SINBAD: Single Income, No Bloke And Desperate. I realise I am being unkind. For every SINBAD in this town, there's a LOMBARD (Loads Of Money, But A Real Dork).

Rugby promoter and former player Antony Phillips, from the Amici Group, gave the lowdown on their new event that's all about boys, bubbles and bling.

'There are so many events for the boys in Hong Kong that week, we thought it was time for the ladies to have all the attention and glamour. Players from the Sevens teams are coming along to the W Hotel in Elements [in Tsim Sha Tsui] for our event. They include England, Wales, Portugal, and the West Indies. The West Indies boys have asked if they can bring the whole team to mingle with the crowd,' Phillips said.

'Getting lucky' at this event takes on a whole new meaning for rugby widows and footballers' wives-in-the-making. One will win a diamond as she sips champagne and watches 14 buff rugby players strut their stuff on the runway in underwear.

'A few lucky ladies will spend some time up close and personal with some eligible bachelors who will be auctioned off for charity,' says Phillips.