What is it? Sanctuary Spa was established in 1977 in London's Covent Garden to provide relaxing and rejuvenating treatments for female dancers who performed nearby (it is still a spa only for women). It has since launched its own skincare brand which recently debuted in Hong Kong. How has the brand developed? As Covent Garden changed, so did the brand. Today, most women at the spa are not dancers but simply looking for quality me-time. In 1998, the spa created a brand that could be used without needing a therapist or special equipment. It says its products are tested by more than 60,000 women every year at the spa. What's so good about the products? Sanctuary says its moisturising butter scrub won Company magazine's best new beauty award for best body scrub this year and that last year its Spa Essentials body butter won Handbag magazine's reader's choice award for best body moisturiser. The brand has also won other beauty awards for its face masks, exfolitants and for the spa itself. What is the brand's ethos? The spa says that for more than 30 years it has expanded and modernised, but that some things haven't changed. The company says: 'The Sanctuary is still run by women for women, and our powerful treatments are still designed to relax, replenish and breathe new vitality into our guests.' It goes on to say that women who take care of themselves have an inner glow that shows on their faces and in the way they carry themselves, and that is their aim. The Sanctuary also prices its products at the mid to low range, offering bath, body, shower and facial skincare products sold at ubiquitous British chemist Boots, so it has broad appeal. Last year the spa and the products division were bought by consumer group PZ Cussons. What's new on the product side? The group's new pro-collagen skincare range is designed to reduce signs of ageing such as wrinkles and plump the complexion. It includes the Pro-Collagen Youth Serum (HK$249/30ml), which contains a natural marine collagen complex from potent aosaine and thalassine seaweeds to strengthen the skin's network of collagen and elastin. The Pro-Collagen Night Concentrate (HK$249/50ml) is a rich cream that can be layered over the serum to reduce the appearance of fine lines and wrinkles using a blend of fruit acids to promote cell turnover. It also contains vitamins C and E and antioxidant green tea extract. Where can I get it? Launched in Hong Kong last month, it can be found in Mannings stores.