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Saving the ozone can burn a hole in your pocket

3-MIN READ3-MIN
SCMP Reporter

HERE'S a challenge for you marketing people out there: how could you get an otherwise sane person to pay $18.67 for a walnut? No, it's not by attaching a Joyce or Gucci label. It's by putting three in a pack and selling them as an ''Urban forestry kit'' for $56.

This is what one of those new shops in the Peak Galleria is selling, and the packs - with the slogan ''Buy a pack, help prevent global warming'' - seem to be selling quite well.

Incidentally, the germination rate is given as 70 per cent, so only one out of the three may come up.

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Logical next product: ''Save the Panda Kit''. Contents: a four-inch piece of bamboo, as a lifesaving snack to be given to any starving pandas you meet on the MTR. A bargain at just $78.

Also: ''Clean the harbour kit''. Contents: 500ml of clean water, to be tipped into the harbour to dilute the mess in there already. A bargain at just $99.

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Incidentally, the same shop is selling environmentally friendly underpants for $140ish a pair, made of unbleached cotton, and proudly made in the United States.

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