Private cars will be barred from entering the ruins in Beichuan, Sichuan, during the eight-day National Day holiday. The ban was announced in a new edict from the county government. In an attempt to stem the vast numbers of visitors to quake-hit Beichuan, new traffic control measures will be introduced along Shandong Thoroughfare, the main road connecting the downtown area with neighbouring An county. The measure takes effect on Monday, according to newssc.org, a news portal affiliated with the Communist Party's publicity department in Sichuan. Both Yingxiu town - the epicentre - and Beichuan, another area hard hit by last year's devastating earthquake, have become tourist attractions, luring hundreds of thousands from across the nation during long public holidays or on special memorial days. Under the new measure, no vehicles will be allowed on the section of road between Anchang town and Beichuan, apart from those involved in reconstruction projects, buses running in the two counties and private cars owned by residents in Leigu and Qushan towns in Beichuan county, the report said. Sightseeing, fact-finding or tourism would no longer be an excuse for private cars to enter. Drivers defying the instructions of traffic police would be subject to a penalty in accordance with the Road Traffic Safety Law, the document said. A local official familiar with the new measure said yesterday the main reason behind the decision was to ease traffic congestion caused by visitors, which was hampering protection of the ruins and various rebuilding projects. 'During the Ching Ming Festival and the first anniversary of the earthquake on May 12, up to 400,000 people - most of them relatives and friends of the victims - flocked to Beichuan to pay tributes to their lost beloved ones,' said Lin Jizhong, the deputy head of the Beichuan county tourist bureau. The ban will stay in effect until October 10, two days after the 'golden week' holiday ends. Referring to vendors, who emerged after the quake struck to sell souvenirs or paper offerings to visitors, Lin admitted that their business would be affected by the new measure, but he also said no one would interfere with them while they were working. More than 7,000 people were killed by the quake in Beichuan, an autonomous county for the Qiang minority.