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Cheap eye creams better than expensive ones, study finds

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Eye creams selling for about HK$150 can outperform those costing consumers up to 10 times more; but, whether cheap or pricey, none of the creams tested can drive the wrinkles away, a study has found.

Eight anti-wrinkle eye creams available on Hong Kong store shelves were tested jointly by the Consumer Council and International Consumer Research and Testing, an association of 40 consumer organisations from 37 countries.

Each product was tested over six weeks by groups of nine to 11 users between 35 and 65 years old. They applied the cream twice a day.

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High-definition photos of their faces were taken before using the products, an hour after the first application and after six weeks of use.

The top three performers, described as 'slightly more effective' in the test results, were priced at HK$150, HK$159 and HK$650.

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The cheapest eye cream on the list was nearly 10 times cheaper than the most expensive one, which cost HK$1,300 and was graded only as 'average wrinkle reduction'. That is the price of a 15 millilitre container, the same size as the HK$159 cream.

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