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Polytechnic wins after colourful visual changes

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SINCE it switched to more colourful and better designed annual reports, the Hong Kong Polytechnic has found award success.

It won a bronze award at its first attempt in the Best Annual Report Awards, and this was followed by three silver awards for the 1990, 1991 and 1992 reports in the non-profit-making and charitable organisation category.

Production of the report is a joint effort between the Polytechnic's public relations office, which produces the written text, and Alex Fung, course leader at the Swire School of Design.

''The layout and typeface remain the same each year to provide a standard house style throughout,'' said Mr Fung.

''Before the copy is delivered, we select a visual theme.

''The Polytechnic celebrated its 20th anniversary in 1992, so that year the theme was based on history.

''In 1991, we chose people, and the 1993 theme is graduation.'' This visual theme is reflected in the graphics and the photographs, but the latter often cause problems.

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