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BREAKING the rules is what the Hugo Boss man does best.
With three labels to choose from - BOSS Hugo Boss, HUGO Hugo Boss, and BALDESSARINI Hugo Boss - there are endless opportunities for creating stunning alternatives this summer.
From the classic business look to fashion trends for the man at the top, each product line is easily identifiable.
The latest collections reflect a naturalness in mood and form common throughout the labels, drawing on uncomplicated shapes and natural materials in soft, restrained colours.
The Boss man is an individualist. The new designs leave room for combinations.
Men can be sure that their personality shines through, by combining contrasting fabrics, forms and colours into original outfits.
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