Destination clubs are becoming the holiday of choice for a growing pool of well-heeled travellers, eager to access luxury homes and resorts around the world. In the competition to secure clients, one emerging feature of destination clubs is the fully transferable membership, allowing holders to pass on the membership as a gift of a lifestyle from generation to generation, or to a designated third party. Banyan Tree Private Collection (BTPC) is one of Asia's only destination clubs to offer perpetual memberships with a transferable option. 'A transfer option is a good selling point as people need to change with time,' explains Marina Kleiman, BTPC's managing director. 'We accept the fact that being a perpetual membership, there is always a suitable exit strategy for our members.' The BTPC enables members to transfer their membership to third parties, or leave it to the family in a will. A one-off US$10,000 transfer fee is applicable to give it to a third party, while a US$500 administrative fee will be incurred if willed to a family member. 'The BTPC membership is a family asset and once you become a member your family will benefit from it for generations to come,' Kleiman says. In Asia, the transfer option to family can be a particularly attractive proposition given the importance of succession planning in the region. 'The transferable option is very appealing as there are many advantages,' she says. 'Members can also sell the membership at any given time and profit from it as they may have bought the membership at a lower rate than the current selling rate, and have already enjoyed the benefits of loving vacations with their families.' BTPC offers more than 20 destinations from villas at Banyan Tree resorts in Phuket, Bali, Bintan, Seychelles and Ringha, Yunnan, to villas in Italy and France, and apartments in London and Japan. Properties in Marrakech, Morocco; Cabo Marques, Mexico; Kerala, India; and Pilos, Greece, are under development. Though still an evolving concept in Asia, Kleiman believes most luxury hotel chains will develop their own destination club programmes, as it is a good way of embracing loyal guests and an effective way of ensuring they stay within the group's family of hotels and resorts. Membership transfer is, however, not a given, even in the West. Some of the clubs that allow partial or full membership transfer include the Toronto-based Emperum Club. A member can either authorise use of the club's services and amenities to a third party, or fully transfer all rights and privileges to a designated individual. United States-based Abundant Life Luxury Estates Destination Club allows members to transfer their membership to any family member at any time free of charge. The offer spans Caribbean waterfront properties, ski locations and metropolitan destinations.