Hong Kong serviced apartment brand Ovolo has engaged 3R Hospitality Partners to help with its expansion across the Asia-Pacific. Fast-growing Ovolo recently acquired two new apartment buildings to become Hong Kong's largest independent serviced apartment operator with 174 'designer residences' in five apartment blocks on Hong Kong Island. Ovolo's founder and managing director, Girish Jhunjhnuwala, is now seeking to expand into hotel and serviced apartment management services across the region. 3R's Asia-based principal, Robert Wilson, sees significant potential for the Ovolo brand and value proposition. 'It is a fresh brand, modern, appealing and highly relevant,' Wilson says. 'Most lodging owners are currently facing a combination of new opportunities and a variety of challenges and, therefore, require a flexible, bottom-line driven approach to the management of their assets.' Expansion into regional management is already under way with Ovolo in active negotiations for hotel management agreements in Australia, Japan and the mainland.