LV licence plate sells for HK$340,000

Personalised vehicle licence plate LV, the abbreviation of the Louis Vutton brand, sold at a Transport Department auction for HK$340,000, the highest among all 238 sold. The plate DR sold for HK$270,000, the second highest of the day. BE1J1NG fetched HK$220,000 while MACAU sold for HK$45,000. 0MYGOD fetched HK$15,000, PLAYBOY HK$75,000 and SUNDAY HK$45,000.