World-renowned French watchmaker and jeweller Cartier threw an exclusive party at the Rock Bund, in Shanghai, to unveil the Calibre de Cartier, its new kid on the block, to the city's most elegant men. Style icons Tony Leung Chiu-wai, Ethan Ruan, Alec Su and Godfrey Tsao, who all exemplify the sophisticated masculinity this state-of-the-art watch stands for, gathered to celebrate its birth. Armed with the 1904 MC, the new Manufacture Cartier movement, the timepiece combines precise craftsmanship and impeccable design. The 1904 MC bears the imprint of Cartier's first wrist watch made in 1904. Calibre de Cartier's bold reinterpretation of the round form in watchmaking makes it yet another breakthrough in the brand's chronograph history. 'Cartier has been at the forefront of trends and innovation within each historical era. Now, the brand has once again reached another milestone: from design, technology development, embellishment, and assembly through to the watch movement. The Calibre de Cartier collection represents our persevering quest for watchmaking excellence,' says Josephine Chien, CEO of Cartier Greater China. 'As the Calibre is the first watch conceived and created for the male elite, the watch has become an important member of the Cartier family. We salute those men who have achieved great things and to whom this watch is dedicated, those who possess the strength and the spirit of innovation.' A resplendent Cartier Time Palace lit up the Rock Bund. On the waterfront, a huge Calibre de Cartier banner straddled the end of the red carpet. Stepping into the Time Tunnel, jazz tunes delighted the senses. At the entrance, guests made their way down a mysterious hall, crisscrossed with infra-red beams and arrived at the door, through which they emerged into the main venue immersed in moving images. Guests were bedazzled by the image of Calibre de Cartier with its dial fading in and out to reveal huge Roman numerals, components and movements. Leung and Chien put the finishing touch to the dial, the Roman numeral XII, which rose mid-air to wrap up the star-studded event.