Tsang strikes up an unlikely alliance - with rap star MC Jin
Call him Bowtie, call him Sir Donald, just don't call him a rapper with skills.
Just before Christmas, Chief Executive Donald Tsang Yam-kuen posted a Christmas greeting to Hongkongers on his official YouTube page.
But instead of a traditional festive speech, Tsang's media team took a different tack and approached US-born rapper and Hong Kong celebrity Jin Au-yeung, also known as MC Jin, in hopes he might collaborate with the political leader.
The result was a 2 1/2-minute music video that has attracted thousands of hits but garnered little acclaim for its music or credibility.
The video is called Rap Now 2010, a play on the Act Now campaign last year which used online media to promote the government's 2012 electoral reform package.
The video, filmed and recorded over one afternoon three weeks ago, appears to be an attempt to bridge a gap between Tsang and the younger generation using a genre synonymous with Generation Y: hip hop.