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CHANEL : Peter Philips 
As in fashion, the cosmetics world has long looked to Chanel as a pioneer of runway beauty. And the man who holds the covetable position of the luxury brand's  global creative director is Belgian make-up artist Peter Philips. Since joining in 2008, he has breathed fresh life into the brand by constantly breaking new ground. Who can forget last summer's temporary Chanel tattoos that Philips adorned his models with? 
This season is just as unforgettable: 'Karl [Lagerfeld] showed me a sketch which set the tone. I decided that the models would have deep dark smoky eyes. I was inspired by the graphic design of the decor - a black and white French garden - to create a look of contrasts. A black that is not that black and a white that is not that white. Make-up with a play on lights and reflections.'
Lipstick junkies can look forward to two  new additions to the Chanel Rouge Coco Shine  family. This line of lipsticks has a sheer luminous finish, with an ultra-moisturising shimmer to boot. 
Chanel's most anticipated release of the season is exclusive to Asia. Les Tourbillons D'Eclat de Chanel  is the brand's first range of cosmetics designed specifically to complement its whitening range. 
Estee Lauder: Tom Pecheux  
The brand has been primping and priming the women of the world for generations. But as the beauty industry becomes ever more saturated, innovation and products are what will keep women flocking to the beauty counters. Steering the brand through the needs of the modern woman is creative make-up director Tom Pecheux.  
'Technology is always moving forward, and women are always looking for the best and the latest in their products. Now we refer to beauty as a fashion accessory, and fashion is moving very fast. If a cosmetics company doesn't move fast, it can get lost in the shuffle,' Pecheux says.
To ensure he keeps Est?e Lauder firmly at the front of the crowd, this season Pecheux has opted for a soft colour palette of wild violet shades. The look is centred on smoky eyes; but it is a muted neutral colour with wisps of deep plum. 'A smoky eye is not about making a heavy eye. It still needs lightness and transparency - like a swimming pool. You want to jump into a pool but you don't want to jump into dark, murky water!'
This month, Estee Lauder will launch the Pure Color Lipstick Custom range, which Pecheux promises to be 'a very rich collection in every way - especially in terms of colour and texture.'
The palette includes creme and shimmer finishes in versatile shades such as nude-brown, mauve-plum, coral-red and pink-berry.   
YVES SAINT LAURENT: Lloyd Simmonds 
Yves Saint Laurent's philosophy on beauty is all about  being desirable and daring. Last year, the French brand announced the appointment of Lloyd Simmonds  as its new  international make-up artist. Simmonds first came to fame as an artist in the world of theatre and ballet, regularly collaborating with renowned fashion magazines such as Numero, Vogue and Harper's Bazaar. 
His background from the performing arts has lent itself well to this season's collection, Boheme Libertine. With a gorgeous selection of delicate pinks to choose from, it will add the perfect spring flush to any complexion. 'Spring is back with a burst of fresh roses,' says Simmonds. 'Sensual full lips in bright pink or coral light up the face. A bold touch of eyeliner completes the look.' 
The must-have product of the season is the limited-edition  Pink Celebration Palette  face highlighter with a pearly finish. It is a versatile highlighter in a powder pink that diffuses light to produce a satin smooth glow. 
'Colour [for Yves Saint Laurent] means life, game, theatre. Symbolic and unexpected, the pink extends from the mythical fuchsia to the most sensual of pinks,' he explains.
Not to forget the lips, Simmonds has put his stamp on his debut collection with eight highly pigmented Rouge Pur Couture lipsticks in a range of pastel candy shades, from lilac rose to light coral.  
MAC: James Gager
Many will be familiar with MAC (Make-up Art Cosmetics) for its creative and quirky collaborations, but MAC initially began in 1984 as a brand for professional make-up artists.  Its success has seen it grow its business model into two parts: MAC Pro and Consumers. 
Juggling the latter is James Gager, senior vice president and creative director. Though summer has barely begun, Gager is already busy working on this year's Christmas collection packaging and campaign. 'Working at MAC is like Christmas all year round!' he  says.
And indeed, with the dozens of collaborations and mini-collections MAC launches each year, one can only imagine its offices  are similar to Santa's  workshop. Some might say its collaborations  are gimmicky. 'MAC is really about quality make-up products, and when you look at our product range, we have the Studio lines which were designed with the professional in mind. Yes, we release many collaborations but it's a great way to keep make-up fun, which is what it should also be about.'
Gager anticipates the Quite Cute  collection, launched last month, to be particularly sought after in Asia. 'After the Wonder Woman collection, we wanted to do something very girly and cute,' says Gager. The collection features a range of lip glosses and shadows in candy-coloured shades, such as pale blue mint and bright yellow pink. After all, who can resist its fun names such as Bubble Tea, Moshi! Moshi! and Playing Koi?



BEHIND THE FACES