Mark Jackson is managing director of Reputation Works. He has more than 30 years’ experience working with some of the world’s most renowned companies, including American Express, Microsoft, Huawei and Coca-Cola.
Putting more pressure on organisations in Hong Kong to deliver on their climate pledges is critical if the city is to achieve its net-zero goal. Using reporting standards to create greater transparency is a smart way to apply some of that pressure, but it also comes with reputational and business risks for firms.