Online purchases of daily consumablesin China is expected to undergo steady growth as more consumers aged 30 and above shop over the internet. A Tokyo employee of Wandou, which ranked as one of most downloaded shopping apps in China in June. Photo: Bloomberg

This one consumer group is about to have a huge impact on the future of online shopping in China

Online shopping for daily necessities in China is set to become mainstream

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Online purchases of daily consumablesin China is expected to undergo steady growth as more consumers aged 30 and above shop over the internet. A Tokyo employee of Wandou, which ranked as one of most downloaded shopping apps in China in June. Photo: Bloomberg
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