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Hong Kong women entrepreneurs make further inroads in Niseko with third project in Japanese ski resort

  • Boutique developer Apex Property is launching its third venture in Niseko as booming tourism continues to attract buyers to ski resort
  • The Hanacreek project offers 17 plots for private residential and mixed commercial uses in phase one, starting from HK$7 million

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Skiers and snowboarders ride the lift at a ski resort in Hirafu village, Niseko. Photo: Bloomberg

More than a decade after falling in love with Niseko, two women entrepreneurs from Hong Kong are tapping into the booming tourism in the Japanese winter resort again with their third property development venture.

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Through Apex Property Ltd, co-founders Vicky Lam and Sylvia Tang are offering 17 plots of land in the first phase of the project called Hanacreek, which can be developed into homes and commercial uses such as hotels, inns, restaurants and retail stores.

The plots range from 1,000 sq m (10,764 sq ft) to 21,000 sq m, priced at between US$900,000 (HK$7 million) and US$20 million each. The company estimates the cost of building a residential home at more than US$1 million, while a mixed-use project would require at least US$8 million.

“Four of the plots are for single dwelling units so people can buy and build their own chalets, and the other 13 plots are for mixed-use developments,” Tang said. The project is the first in Niseko to offer a subdivision with mixed usage, she said.

The duo are entrepreneurs with some financial backing. Lam, who is trained as an architect, is the grand-daughter of Lim Por-yen, the founder of Lai Sun Development. Her 15 years of industry experience includes covering real-estate development and retail projects in her family business.

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Tang grew up in Sydney, Australia and started her career in the industry as a real estate agent in her family’s former property agency business called Century 21 Hurstville.

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