illustration by Henry Wong

Coronavirus: Live-streaming sales prove a lifeline for China’s small retailers as pandemic disrupts business models and consumer behaviour

  • From houses, cars and clothes to food and film tickets, Chinese consumers are suddenly buying vast quantities of goods via live-streaming platforms
  • After most of China went into lockdown, many small retailers turned to live-streaming in a desperate bid to stay afloat
Topic |   Coronavirus pandemic
illustration by Henry Wong