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Mong Kok project co-developed by Urban Renewal Authority all but sells out amid home price rebound fears

  • L Living 23 has been developed by Yau Lee Holdings and Urban Renewal Authority
  • Project’s average price of HK$20,500 per square foot is below that of some new projects in the neighbourhood

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About 2,500 people registered their interest in the units on sale on Sunday. Photo: Xiaomei Chen
Pearl Liu

A total of 108 units out of the 117 on offer at the L Living 23 project in Mong Kok were sold on Sunday.

The project has been developed by Hong Kong company Yau Lee Holdings and the Urban Renewal Authority. The 27-storey building is located about a 10-minute walk from the Mong Kok MTR station.

“It is not a surprise that the sales at L Living 23 are this good. Potential buyers are a bit worried that home prices will rebound too fast and they will miss the chance to acquire a cheaper home,” said Derek Chan, head of research at Ricacorp Properties.

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Hong Kong’s lived-in home prices advanced by 0.8 per cent in March to 388.3, a 20-month high, on a price index for lived-in homes compiled by the Rating and Valuation Department. This came as buyers once again became bullish about the outlook for the city’s property market. Historically high home prices could be seen as early as mid this year, while they could jump by 10 per cent for the whole of 2021, according to Ricacorp.

“People flock to projects with attractive prices,” Chan said. About 2,500 people – 21 bids for each available flat – put down money to register their interest in the units, which range in size from 276 sq ft to 465 sq ft. They are priced between HK$4.65 million (US$598,576) and HK$12.62 million. This translates to an average price of HK$20,500 per square foot, below the average prices of some new projects in the neighbourhood.

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L Living 23 in Mong Kok. Photo: Edmond So
L Living 23 in Mong Kok. Photo: Edmond So
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