Apple readies arsenal of apps for new headset, aiming to win over wary users

Apple is racing to build a trove of software and services for its upcoming mixed-reality headset, seeking to win over potentially wary consumers with apps that use the device’s novel 3D interface.

The offerings will include gaming, fitness and collaboration tools, new versions of Apple’s existing iPad features, and services for watching sports, according to people with knowledge of the plans. The roughly US$3,000 headset is set to debut at an event in June, with the product going on sale months later.

Apple’s hardware products have long depended on having a robust assortment of software – epitomised by the Steve Jobs-era slogan, “There’s an app for that”. But there may be even more pressure when it comes to the mixed-reality headset, a technology that will be unfamiliar to many consumers and very expensive at the outset. Apple will have to sell the world on why anyone needs such a device and how to use it.

A big part of the effort is adapting iPad apps for the new headset, which blends virtual and augmented reality. Users will be able to access millions of existing apps from third-party developers via the new 3D interface, according to the people, who asked not to be identified because the plans are still under wraps.

The push will include optimised versions of the Safari web browser and Apple’s services for calendars, contacts, files, home control, mail, maps, messaging, notes, photos and reminders, as well as its music, news, stocks and weather apps. There also will be a version of the FaceTime conferencing service and Apple’s TV app. The features will look similar to their iPad counterparts.