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Hong Kong regulator puts a 50% cap on referral fees for insurance sales

The new regulation addresses a grey area where some brokers pay 90 per cent of commission as referral fees to unlicensed persons

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The Hong Kong Federation of Insurers sees the new regulation as part of a broader move to enhance professionalism, transparency and consumer protection. Photo: Shutterstock
Enoch Yiu
Hong Kong insurance companies and brokers from Wednesday are barred from paying excessive referral fees to unlicensed individuals, as the city’s insurance regulator bolsters efforts to curb misconduct and enhance customer protection.
The city’s Insurance Authority has put a 50 per cent cap on commissions for referral fees in life insurance policies, a move that provides long-term life protection and dividends to policyholders, according to the regulator’s circular.
The cap will not cover referral fees paid to a licensed person by the authority, the Securities and Futures Commission, or the Hong Kong Monetary Authority, the circular said.
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The regulation takes effect at the start of the National Day holiday – also known as the “golden week” – when millions of mainland Chinese visitors visit Hong Kong, which also serves as an opportune time for many of them to buy new insurance policies in the city.

“The Insurance Authority expressed concern about business models that could incentivise unlicensed selling of long-term insurance policies, particularly those adopted by licensed insurance broker companies relying solely or heavily on referrers,” the regulator said in the circular.

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“Market feedback indicates that the current situation, if left unchecked, could breed misconduct, erode public confidence and impair market sustainability.”

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