The Bilibili app download page on a smartphone in Hong Kong. Photo: Bloomberg
The Bilibili app download page on a smartphone in Hong Kong. Photo: Bloomberg

Video-streaming platform Bilibili pins hopes on content diversity to double active users to 400 million

  • The Shanghai-based video-streaming platform is holding fast to its strategy of hosting professional content creators
  • Chief executive Chen Rui calls the lacklustre stock debut in Hong Kong a ‘black swan’ event

The Bilibili app download page on a smartphone in Hong Kong. Photo: Bloomberg
The Bilibili app download page on a smartphone in Hong Kong. Photo: Bloomberg
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