The rising sun through a haze of pollution in Beijing. Alibaba’s new platform is designed to encourage people to transition to a low-carbon lifestyle. Photo: Reuters
The rising sun through a haze of pollution in Beijing. Alibaba’s new platform is designed to encourage people to transition to a low-carbon lifestyle. Photo: Reuters

Climate change: Alibaba launches tool to encourage low-carbon living on its Taobao shopping app

  • The e-commerce giant launched a ‘carbon ledger platform’ to help consumers adopt a more environmentally friendly lifestyle
  • Users can upload photos of the measures they are taking to reduce their carbon output and find out how effective they are

The rising sun through a haze of pollution in Beijing. Alibaba’s new platform is designed to encourage people to transition to a low-carbon lifestyle. Photo: Reuters
The rising sun through a haze of pollution in Beijing. Alibaba’s new platform is designed to encourage people to transition to a low-carbon lifestyle. Photo: Reuters
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