Advertisement
Electric & new energy vehicles
BusinessChina Business

Chinese EV maker BYD buys stake in Thailand distributor after opening local factory

  • World’s top EV maker buys a 20 per cent stake in Rever Automotive as it invests in Southeast Asia amid higher tariffs in the US and Europe

Reading Time:3 minutes
Why you can trust SCMP
BYD EVs are displayed inside the company’s first EV factory in Southeast Asia, in Rayong, Thailand, on July 4, 2024. Photo: Reuters
Daniel Renin Shanghai
BYD, the world’s largest electric vehicle (EV) builder, has agreed to buy a 20 per cent stake in its Thailand distributor as it ramps up efforts to tap the Southeast Asian market while it faces higher tariffs in the US and the European Union.

The Shenzhen-based carmaker announced that it signed a pact with Rever Automotive on Saturday. It did not disclose the terms.

The signing came just two days after the carmaker, backed by Warren Buffett’s Berkshire Hathaway, put its first Thailand-based factory into operation.
Advertisement

“Following the operation of the plant, our sales network [in Thailand] will be expanded accordingly,” the company said in a statement on Monday. “In future, our cooperation will not only involve passenger car sales, but [also] commercial vehicles.”

At present, BYD tops all other players in terms of EV sales in the Southeast Asian country. It delivered 5,578 electric cars in Thailand between January and March, according to the China Passenger Car Association. That translates to 46 per cent of the Thai EV market, data by research firm Counterpoint showed.

Advertisement

“The EV markets in Thailand and Southeast Asia are growing fast and they offer growth opportunities for Chinese companies like BYD,” said David Zhang, general secretary of the International Intelligent Vehicle Engineering Association. “As Chinese EV builders grapple with difficulties in increasing deliveries to the American and European markets, Southeast Asia, the Middle East and Africa will be targeted by them to quicken their go-global pace.”

BYD began selling its Chinese-made vehicles in Thailand through a partnership with Rever in August 2022. The dealer currently runs 115 BYD outlets across the country.
Advertisement
Select Voice
Choose your listening speed
Get through articles 2x faster
1.25x
250 WPM
Slow
Average
Fast
1.25x