Fonterra plans to launch its own branded milk formula on the mainland, where locally made products have lost favour following a series of food safety scandals. Photo: Reuters

Fonterra pushes plans for own-brand milk in China

New Zealand dairy firm targets US$12.4 billion mainland market despite recent health scare and crackdown over corrupt sales practices

Topic |   New Zealand

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Fonterra plans to launch its own branded milk formula on the mainland, where locally made products have lost favour following a series of food safety scandals. Photo: Reuters
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