Sony said on Sunday it had sold one million units of its new PlayStation 4 gaming console in the first 24 hours that it was available in the United States and Canada.
The console, which Sony is counting on to kick-start a revival of its consumer electronics business, went on sale on Friday.
Andrew House, the head of Sony Computer Entertainment, the unit of Sony that oversees PlayStation, said in a statement that “sales remain very strong in North America.
“We expect continued enthusiasm as we launch the PlayStation 4 in Europe and Latin America on November 29.”
Sony had previously announced it had received more than one million advance orders for the console.
Still, the initial sales figures are Sony’s first salvo in a battle brewing with Microsoft’s Xbox One console, which goes on sale on Friday.