An employee at Alibaba headquarters in Hangzhou draws attention to the rising Double 11 sales. "Singles Day" is the mainland's busiest online shopping day. Photo: Xinhua
Alibaba sets record one-day sales on back of mobile and global expansion
Singles Day online sales promotion earns new revenue record for e-commerce giant
An employee at Alibaba headquarters in Hangzhou draws attention to the rising Double 11 sales. "Singles Day" is the mainland's busiest online shopping day. Photo: Xinhua