Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures
Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures

Wine fortunes take off for labels featured on inflight menus

Getting on an airline wine list isn't easy, but winemakers who make the grade enjoy improved brand awareness and higher sales on the ground

Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures
Chinese flag carrier Air China stocks more than 200 bottles of wine from around the world on its first-class cabins. Photo: SCMP Pictures
READ FULL ARTICLE