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Electronic point of sale market facing challenges

Technology is evolving, with traditional POS terminals becoming increasingly passe

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Ben Westcott

It’s a tough time in the electronic point of sale (POS) market as regulatory crackdowns push suppliers to the limit.

On top of that, technology is evolving, with traditional POS terminals becoming increasingly passe and new methods expanding the market.

As a result of both of these factors, the shares of China’s third-largest POS manufacturer are plummeting – down about 25 per cent from where they were earlier this year.

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PAX Global has seen its shares drop to HK$8.51 from a high of about HK$14 in July.

But analysts think investors are being overly cautious with the shares, placing them below their proper value.

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In the global e-payment market, the largest player is Ingenico, a European company that has seen its stock price steadily rise and stay high over the past year. In France, its shares are currently trading at 119.45.

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