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Meizu Technology unveils new Pro 6 Plus handset in push for affordable smartphone segment

New handset features same microprocessor used in Samsung’s Galaxy 7

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Meizu chief executive Bai Yongxiang said the company will release its new smartphone Pro 6 Plus on December 8, with the 64GB model priced at 2,999 yuan. Photo: AP
Phoenix Kwong

Smartphone maker Meizu Technology on Wednesday unveiled its new flagship model in Beijing, which features a large screen handset with enhanced fingerprint detection, joining its Chinese counterparts in attempting to take market share from foreign brands including Apple and Samsung.

The new handset, Pro 6 Plus, runs on a Samsung Exynos 8890 processor, which is also used in the Galaxy 7 model.

The new flagship phone offers a high definition panel with 5.7-inch screen, and it packs in 4GB RAM.

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Applying a similar strategy used by other Chinese smartphone makers, the high-spec handset is launched at a low price. Bai Yongxiang, Meizu’s chief executive said a Pro 6 Plus with 4GB RAM and 64GB of storage is priced at 2,999 yuan (HK$3,378), and the price for a 128GB version is set at 3,299 yuan.

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A new fingerprint detection feature is added to the new flagship that can recognise a user’s fingerprint by detecting blood flow, Bai said.

“Today, it’s very common for users to link smartphones with mobile payment services such as Alipay and WeChat. The live fingerprint detection feature is able to distinguish from fake fingerprints so as to enhance security,” he said.

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