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NewHong Kong tourists flock to South Korea to fill in void left by Chinese

The fare to South Korea from Hong Kong fell 11 per cent in March, compared with the same month a year ago.

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Tourists in the Insadong neighbourhood in Seoul. Photo: 48 Hours Magazine
Celine Ge

South Korea is quickly becoming the top draw for Hong Kong tourists, as hotel vacancies rose and prices dropped following China’s boycott of everything Korean amid a diplomatic spat.

Searches for Seoul by Hong Kong holidaymakers on global travel search engine Kayak shot up by 100 per cent last month from a year earlier, while visa-free Jeju Island has also witnessed an uptick in local tourist interest recently, according to data from the US-based company.

That resurgence came after Beijing in early March ordered mainland travel agencies to halt tour packages to South Korea amid escalating diplomatic tensions over Seoul’s intention to install the US-backed missile defense system, known as THAAD.
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“Interestingly, Seoul quickly climbed in the rankings as a top destination among Hongkongers, as many believe it will be less crowded and things are going to be much cheaper,”Kayak’s Asia-Pacific senior director Amy Wei said. “We expect this trend to continue for some time.”

Chinese tourists walk down Seoul's Myeongdong street in South Korea, amid concerns that China's move to order the country's travel agencies last week to suspend their tour programmes to South Korea will hurt the South Korean tourism industry. Photo: EPA
Chinese tourists walk down Seoul's Myeongdong street in South Korea, amid concerns that China's move to order the country's travel agencies last week to suspend their tour programmes to South Korea will hurt the South Korean tourism industry. Photo: EPA
With Korean shopping mall operators, hotels and airlines scrambling to slash prices to woo visitors from outside China, the fare to South Korea from Hong Kong had fallen 11 per cent in March, compared with the same month last year, according to Kayak’s survey.
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“Hong Kong holidaymakers tend to be price sensitive, and they prefer places with fewer tourists,”Wei said.

The immense popularity of Korean dramas such as Descendants of the Sun triggered an influx of Chinese tourists to South Korea.

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