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China’s Jumei completes buy of stake in power bank company against shareholder opposition

An investor in the New York-listed online cosmetics retailer publicly criticises its spending on non-core businesses, saying the company’s value is being destroyed

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E-commerce is booming in China but cosmetics retailer Jumei has faced criticism from a shareholder for making acquisitions in unrelated fields. Photo: AFP
Sarah Daiin Beijing

Chinese online cosmetics retailer Jumei International Holding has completed its purchase of a controlling stake in power bank sharing company Shenzhen Jiedian Technology, in the face of strong opposition from one of its own shareholders.

New York-listed Jumei paid 300 million yuan (US$45.6 million) for 60 per cent of Jiedian, which operates self-service cabinets in restaurants, stations and shopping malls from which users can rent a portable recharging device by scanning a QR code and making a mobile payment.

However a Jumei shareholder, Heng Ren Investments, openly challenged the acquisition in a public letter last week, criticising Jumei’s chairman and founder, Chen Ou, for investing tens of millions of dollars in non-core businesses.

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“During chairman Chen’s 18-month debacle, US$397 million in Jumei’s market value has been destroyed,” said Peter Halesworth, Heng Ren’s managing partner, in the letter.

The letter also noted that Jumei had invested US$14.3 million in the production of a television drama series, with the combined amount of the two outlays equalling 12 per cent of Jumei’s market capitalisation and 18 per cent of its cash.

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“There is no forum for investors to query Jumei’s management about the value of these questionable investments, which appear irrelevant to the core online cosmetics retail business and a waste of valuable shareholder cash,” said Halesworth in the letter.

Halesworth could not be reached immediately for further comment.

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