WeChat mascots displayed inside Tencent’s office at TIT Creativity Industry Zone in Guangzhou. Photo: Reuters

Tencent earmarks US$1.5b in revenue sharing deal to nurture Chinese content producers

Shenzhen-based internet giant is devoting major resources to drive development of original content and attract traffic onto its internet and social media properties

Topic |   Tencent

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WeChat mascots displayed inside Tencent’s office at TIT Creativity Industry Zone in Guangzhou. Photo: Reuters
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