Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg
Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg
Retailing
Business /  Companies

Blockchain changing the world’s jewellery landscape, and Chow Tai Fook joins the revolution

Backed by the Gemological Institute of America, digital-savvy diamond shoppers can now ascertain the origin and authenticity of stones sold by the Hong Kong jewellery chain using an app

Topic |   Retailing
Joanna Lam
Joanna Lam

Updated: 6:35am, 13 Sep, 2018

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Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg
Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg
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