Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg
Blockchain changing the world’s jewellery landscape, and Chow Tai Fook joins the revolution
Backed by the Gemological Institute of America, digital-savvy diamond shoppers can now ascertain the origin and authenticity of stones sold by the Hong Kong jewellery chain using an app
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Retailing
Chow Tai Fook Jewellery Group’s new app will show exactly where its customers’ diamonds came from and what quality they are. Photo: Bloomberg