Jiazhu Wu, Tongcheng-eLong’s chief strategy officer, left, and Julian Fan, its chief financial officer, during the company’s listing ceremony at the Hong Kong stock exchange on Monday. Photo: Handout.
Tencent-backed online travel agency Tongcheng-eLong plans to use Hong Kong IPO to build brand awareness
- Suzhou City-based company’s stock ends first trading day at HK12.40, above IPO price of HK$9.80
- Company banking on WeChat penetration, booming online travel market and government investment in high-speed railway network to develop business
Jiazhu Wu, Tongcheng-eLong’s chief strategy officer, left, and Julian Fan, its chief financial officer, during the company’s listing ceremony at the Hong Kong stock exchange on Monday. Photo: Handout.