Chinese people in Milan protest outside Dolce & Gabbana’s store after co-founder Stefano Gabbana’s racist outburst. Photo: Weibo

Dolce & Gabbana’s brand image takes a hammering from Chinese consumers: YouGov survey

  • D&G’s overall brand health score was negative among Chinese consumers in about a week after its fashion show was cancelled, according to YouGov
  • It was the biggest drop in public perception of a luxury fashion brand in China since YouGov began compiling the BrandIndex in Asia about five years ago
Topic |   Fashion in Hong Kong and China

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Chinese people in Milan protest outside Dolce & Gabbana’s store after co-founder Stefano Gabbana’s racist outburst. Photo: Weibo
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