The Discovery Channel, the subscription pay TV service of Discovery, initially focused on documentary programming, such as this Discovery Channel/BBC joint production for ‘Frozen Planet’. Photo: AP Discovery Channel/BBC

Discovery partners with Chinese media giant CMC to build theme parks and content for preschool children

  • Nasdaq-listed Discovery, Inc says it will enter the ‘edutainment’ market in China in collaboration with entertainment conglomerate CMC
  • Subscription-based content will target mainland children aged three to five
Topic |   Children in China

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The Discovery Channel, the subscription pay TV service of Discovery, initially focused on documentary programming, such as this Discovery Channel/BBC joint production for ‘Frozen Planet’. Photo: AP Discovery Channel/BBC
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