China’s biggest sports shoe producers are buying up global brands. Illustration: SCMP
China’s biggest sports shoe producers are buying up global brands. Illustration: SCMP
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Jinjiang gets on the map as China’s sports shoe capital as Anta, Xtep and 361 Degrees snap up global athletic brands

  • With a population of fewer than 2 million people, Jinjiang is home to as many as 5,000 shoe producers, employing one in every three local residents
  • The county is home to three of China’s four largest sports shoes makers Anta, Xtep and 361 Degrees, all led by executives sharing the same surname