Bargain hunters flock to opening of Japanese discount chain Don Don Donki’s first shop in Hong Kong
- The chain’s owner, Pan Pacific International, says it plans to open more stores in the city
- Some shoppers and analysts question the likely success of a shop that stays open around the clock
Japanese discount chain Don Don Donki opened its first Hong Kong shop, in Tsim Sha Tsui, on Friday, attracting hundreds of tourists and locals eager to snap up a bargain.
Located inside the Mira Place mall on Nathan Road, the bargain store featuring a wide range of products from groceries to make-up – like its Japanese counterparts – attracted hundreds to its grand opening.
Don Quijote, the international chain store operator that came up with the concept of Don Don Donki for its Southeast Asian market, is owned by Pan Pacific International Holdings. The group plans to expand its business in Hong Kong, eyeing the large number of mainland tourists.
First in line as the store opened its doors at about 10am was Andy Cheung. A regular visitor to Japan, Cheung said he is sometimes disappointed that certain brands can’t be found in existing Japanese stores in Hong Kong.
“I hope we can find these brands in Hong Kong’s Don Don Donki,” he said.
Ronald Chan was one of many people that sneaked out of work to attend the grand opening.
“I work at Mira mall nearby, but I’m sure a lot of Hong Kong people would sneak out on a Friday to get such great deals,” he said.
The chain is known for its steep discounts on food and other items. Don Don Donki’s Japanese grapes, for example, were priced at HK$39 per pack, as opposed to HK$100 per pack at most other supermarkets.